Dutch Export Academy Project Update: Financial Management and Export Finance

21-06-2024

Dutch Export Academy Project Update: Financial Management and Export Finance

The final session of the Dutch Export Academy (DEA) training program was held on Wednesday, June 12th, marking a significant milestone in the participants' journey. The full-day immersive session focused on financial management and export finance, facilitated by experts from Exim Bank.

The morning session was led by Frank Obeng, Head of Business Advisory Services at Exim Bank. He provided in-depth coverage on essential topics crucial for export businesses. Frank guided participants through financial planning, emphasizing the importance of creating robust financial plans tailored to their specific business needs. He delved into bookkeeping, teaching the participants how to maintain accurate and detailed financial records.

The session also included financial analysis and decision-making, where Frank explained how to use financial data effectively to make informed business decisions. Risk management was another critical topic, with Frank highlighting strategies to identify and mitigate financial risks in export operations. Participants engaged actively, posing questions and sharing their financial challenges and experiences, making the session highly interactive and practical.

In the afternoon, Gloria Opoku-Duro, Head of Export at Exim Bank, took the stage to focus on export credit and sources of financial support for exporters. She began by discussing strategies for growing export businesses and outlined the common obstacles exporters face in securing finance. Gloria explained the vital role of financial institutions in supporting exporters and introduced the participants to various export financing instruments available.

Her session was rich with practical advice, including tips specifically for SME entrepreneurs. Gloria also shared compelling case studies, such as the success story of Ekumfi Fruit Juice, to illustrate how companies have excelled in exports with the assistance of Exim Bank. This segment was highly beneficial, as participants discussed their own export financing experiences and sought advice on overcoming financial hurdles.

The final segment of the day was facilitated by Gloria Oduro, who provided a comprehensive overview of international trade rules and regulations. She covered the global trade environment, explaining the structure and function of the World Trade Organization. Gloria then delved into the specifics of international trade rules and regulations, helping participants understand their implications for export activities. She also covered international commercial terms, which govern the terms and conditions of international trade. This session was particularly valuable for participants, as it equipped them with the knowledge needed to navigate the complex landscape of international trade regulations successfully.

Thursday, June 13: Intermission Program Day 1

The intermission program of the DEA began on Thursday, June 13th, focusing on the Dutch market landscape, cross-cultural business etiquettes, and grant writing by experts from MDF West Africa. The session kicked off with a discussion on the personal export challenges faced by each participant. Identified challenges included certifications and ISO compliance, language barriers, cultural differences, securing distributors or agents, and meeting order capacity and timeliness.

Susanne Roelofsen the main facilitator of the day, provided tailored advice and practical tips to address these issues, enhancing participants' readiness for international markets. Participants were then guided through the export process, including market research and developing an export plan. The session also covered market trends in the Netherlands, offering insights into consumer preferences and behavior patterns.

Participants learned about the essential certifications required for exporting horticultural products to the Netherlands and were introduced to various initiatives and resources available from Dutch and Ghanaian organizations. This information was crucial for participants to understand the market landscape and prepare their products for international standards.

The final session, facilitated by Susanne Roelofsen from MDF with support from Julia Appiah, focused on research for potential partners and companies in the Netherlands. Participants conducted practical exercises to identify and connect with key stakeholders, which aimed to help them build valuable partnerships and networks for their export ventures.

The DEA program continues to equip participants with the necessary tools and knowledge to excel in international markets. We extend our heartfelt gratitude to our experts from Exim Bank and MDF West Africa for their invaluable contributions. Stay tuned for more updates as we continue this impactful journey with our ambitious entrepreneurs!

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